Who We Are

Business name: varmo.u. Contact email: info@varmo.uk

Note: UK data protection law requires a registered business name and address to be disclosed here. This must be filled in before publishing.

Information We Collect

Information you give us directly:

• Name, email address, shipping and billing address, phone number
• Order details and payment information (processed by PayPal — see below)
• Any information you provide when contacting customer support

Information collected automatically:

• IP address, browser type, device information
• Pages viewed, time spent on Site, referring website
• Data collected via the Meta Pixel (see Cookies & Tracking below)

We do not collect any special category data (e.g. health data, biometric data) and do not knowingly collect data from children under 16.

How We Use Your Information

We use your personal data to:

• Process and fulfil your orders, including shipping and customer support
• Communicate with you about your order (confirmations, shipping updates, returns)
• Detect and prevent fraud
• Improve our Site and product offering
• Run and measure the performance of our advertising (via Meta Pixel)

Our legal basis for processing is: performance of a contract (order fulfilment), legitimate interests (fraud prevention, advertising measurement, Site improvement), and consent (non-essential cookies, where applicable).

Cookies & Tracking

We use the Meta Pixel on our Site. This allows us to measure the effectiveness of our advertising and show relevant ads to visitors on Meta platforms (Facebook, Instagram). The Meta Pixel collects information such as pages visited, products viewed, and actions taken on the Site, and shares this with Meta.

You can control cookies through your browser settings, and can opt out of personalised advertising through your Meta ad preferences. Where required by law, we will request your consent before setting non-essential cookies via a cookie banner.

Sharing Your Information

We share your personal data with the following third parties, only as necessary to run our business:

• PayPal — to process your payment. PayPal’s use of your data is governed by PayPal’s own privacy policy.
• Meta — for advertising measurement via the Meta Pixel, as described above.
• Shipping carriers — to deliver your order.

We do not sell your personal data to third parties.

Some of these third parties may process data outside the UK/EEA. Where this happens, we rely on appropriate safeguards, such as Standard Contractual Clauses, as required by those providers.

Data Retention

We retain order and customer data for as long as necessary to fulfil the purposes described in this policy, including to comply with legal, accounting, and tax obligations (typically up to 6 years for financial records).

Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Object to or restrict certain processing
• Request a copy of your data in a portable format
• Withdraw consent at any time, where processing is based on consent

To exercise any of these rights, email info@varmo.uk. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at ico.org.uk.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date.

Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact us at info@varmo.uk.